Marketing analytics comprises the processes and technologies that enable us to evaluate the success of your marketing initiatives. We accomplish this by measuring performance based on goals and specific KPIs. We’ll use your business metrics and measure ROI, marketing attribution and overall marketing effectiveness. In other words, it tells you how your marketing programs are really performing.
Implementation
- Add analytics to your website
- Connect marketing campaigns and initiatives to your customer management system
Reporting
- Customize dashboards for real time reporting
- Understand your demographic and their interests and triggers
- Het insight on how you compare to your competitors